As the Interactive system has such an important role in guest communication, it is very important that the hotel and the hotel chain can completely customise the on-screen guest experience to fit the brand and image of the hotel.
On-screen customisation of the guest user interface is a huge opportunity for promotional brand building, direct marketing, and strengthening the image of the hotel.
OTRUM Interactive systems allow for full customisation of all background screens including high quality graphics and corporate colour schemes. Customisation methods vary by system.